How: Why How We Do Anything Means Everything...in Business (and in Life) Review

How: Why How We Do Anything Means Everything...in Business (and in Life)
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I was drawn to this book through various points of exposure to Seidamn's thinking. Having just completed, I admit to being disappointed more than anything else. The structure of the book and its ultimate point is lost as the book attempts to be both a contemplation on personal ethics, a case study in modern management, and a theoretical work in organizational development. It doesn't succeed at any of these.
I think the core notion of Seidman's work is sound, but the execution of translating it into a book really fell apart. The book comes across as a confusing amalgam of business case studies and self-help. the beginning of the book sets the stage for an overarching architecture of "how" that never really materializes. Seidman returns to the grand unification theory of how from time to time, but the overall impact is too diffuse. I'm surprised the editors weren't able to gauge how ultimately confusing and unsatisfying this book is.
As an author, Dov Seidman is a good lawyer.

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